Perpetuating the tradition of brush-making

Stéphane Jambois is the family head of Fournival Altesse in Mouy. This company, which has been recognised as part of France’s living heritage since 2017, produces most of its brushes under the Altesse Studio brand, ranging from mass-market products to luxury items and hairdressing brushes. Interactions wanted to meet this character!
Stéphane Jambois’ career combines commerce, industry and craftsmanship, with training in management and commerce complemented by several years in the management of a small business with high added value in the craft sector. He joined Fournival Altesse 15 years ago, where the transmission of know-how and product excellence were at the heart of the strategy. “This allowed me to develop a sensitivity to quality, innovation and the preservation of traditions. I felt a huge responsibility and great pride in the idea of growing and sustaining such a long-standing company. Fournival Altesse embodies a living heritage, with nearly 150 years of history and was awarded the label as an Entreprise du Patrimoine Vivant (Living Heritage Company). Growing this company means helping to preserve rare expertise, promoting French excellence and passing on an industrial and human heritage to future generations,’ says Stéphane Jambois, whose ambition for the future of Fournival Altesse is to strengthen its position as an international leader in luxury brush manufacturing, while remaining deeply rooted in its local area. This involves innovation in materials, design and environmental responsibility, as well as the development of customised ranges for major luxury houses and premium brands.
Several projects and investments are underway
“We are currently investing in the modernisation of our production tools to combine tradition and industrial performance. We are also working on projects related to sustainability: biobased materials, eco-designed packaging and enhanced traceability of our supplies,” adds Stéphane Jambois. Luxury products have a future because they are backed by genuine expertise. “Luxury consumers are changing. They are no longer looking for just a product, but a story, ethics and commitment. When it is authentic, expertise becomes a key differentiator. That is why companies that can combine craftsmanship, transparency and innovation will be the leaders in luxury tomorrow,” says Stéphane Jambois, who is also delighted with the their collaboration with UTC. “The collaboration with the University of Technology at Compiègne is invaluable. It allows us to benefit from cutting-edge skills in technical and scientific expertise, innovation and technology transfer, an industry-oriented project approach, continuous improvement and co-construction. This type of partnership promotes the hybridisation of tradition and modernity, which is essential to guarantee the competitiveness and sustainability of our business.
Boar bristle and olive tree wood
It takes between 10 and 40 manual process steps to make a brush. Altesse Studio has chosen to make its brushes from olive wood. This wood comes from olive farms. Once they are too old and no longer productive, the olive trees are cut down and replaced. These trees live for an average of between 50 and 100 years. ‘The boar bristle comes from Asia, as this is the only source that has existed since 1950, recognised by hairdressers as the only natural material composed of keratin, like hair. Altesse Studio brushes are made from the finest part of the boar’s hair, which craftsmen call ‘the root’. This quality of boar’s “silk”, with its rounded tip, is gentler on the scalp. But it is also the stiffest part of the bristles, ensuring perfect brushing,’ explains Stéphane Jambois. This superior quality, combined with a unique bristle-filling technique mastered by Altesse Studio, is also reflected in the way the bristles are prepared and implanted on the brush at different heights. This ‘tapered’ technique is the only one that allows the hair to be perfectly separated and untangled while adding volume.
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